Snow Magazine

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Project title: Restyle and production Snow magazine

Skills: Magazine layout and design, artworking, pre press.

Brief: To redesign this established free Ski and Snowboarding magazine. Freshening the look to encourage new advertisers and readers. Keeping in mind the target audience of middle income families and young couples.

Outcome: A cleaner style and stronger typographic approach, brought the magazine together with a more coherent look. Advertising revenue rose as a direct result of the redesign.

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